At Louie’s Lures, we know that sometimes the best fishing spots are hidden in the most unexpected places. That’s why we’ve developed the Louie’s Lures Chocolate Chip Split Tail Jerkbait, a custom soft plastic lure that’s perfect for fishing in murky, shallow waters.
The name “Chocolate Chip” was chosen for this product because of the rich, creamy chocolate brown coloration of the lure. Just like a warm chocolate chip cookie fresh out of the oven, the Chocolate Chip Split Tail Jerkbait boasts a dark brown coloration above the lateral line with light brown below, as well as black flakes for added depth and contrast. Each bait is unique and produces three different color pigments, making it a versatile and effective option for catching bass and other fish.
But the real secret to the success of the Chocolate Chip Split Tail Jerkbait is its ability to mimic a struggling bait fish. Whether you’re using it on a Texas rig, shaky head jig, drop-shot rig, or Carolina rig, this American-made lure is designed to attract and fool even the most finicky fish. And with a hook slot included, you’ll be ready to land your catch in no time.
So if you’re looking for a custom bass fishing lure that’s both reliable and visually striking, give the Louie’s Lures Chocolate Chip Split Tail Jerkbait a try. Its rich, creamy chocolate coloration will make you hungry for more, and you won’t be disappointed.
Master Craftsman: Louie’s Lures
Ideal for: Panfish, Largemouth Bass, Smallmouth Bass, Striped Bass, and Northern Pike
Quantity: 4 count
Length: 5 inches